It’s likely that most of your employees own a smartphone. And, that shouldn’t come as a surprise considering what a powerful communication and productivity device a smartphone truly is. You may have also noticed that your employees love using various apps for personal and business use. Your younger employees, in particular, are savvy at utilizing these apps and unlocking their power.
So, how can your company benefit from this? Well, there’s never been a better time to make mobile apps due to the availability of excellent development tools and frameworks.
Here are 3 reasons why you need to have an employee mobile app:
1. Improved Customer Satisfaction
When a customer deals with your company, they’re likely interacting with one or more of your employees face-to-face, over the phone, or via email. If your employees are experiencing positive things in the workplace; then that’s likely to transfer to their interactions with others, including your customers.
Keeping your customers happy means keeping your employees happy, and, you can achieve this by providing your employees with a mobile app that keeps them engaged while increasing their overall enjoyment when working.
This app should provide your employees with the ability to provide feedback and voice their concerns. Moreover, it can act as a channel for key announcements, goal-setting, and employee appreciation programs. These useful features will make your employees feel empowered, engaged, and happier than before.
2. Enhanced Productivity
You don’t want your employees wasting valuable time on menial and redundant tasks. Ideally, you want them to spend their energies on critical tasks and complete these as efficiently as possible. A good way to go about this is to add task management functionality to your employee mobile app. Your employees can quickly access a list of tasks that they should do, tick these off when completed, and immediately notified of new tasks.
A project manager or team leader can plan and assign these tasks in advance or on the fly. In both cases, they can automate when and which employees will receive specific tasks, and receive real-time feedback on their progress.
3. Enables Direct Communication From Middle Management
Employees often feel disenchanted when there aren’t clear communication channels between them and middle management. Such a scenario hurts employee morale and overall productivity, which ultimately hurts the company.
That’s why it’s important to establish a channel that allows middle management to communicate with employees directly and easily. An employee mobile app is perfect for such a use case, as communication can flow both ways, if necessary, regardless of everyone’s current location.
Middle management can use the app for operational communications and have complete control of what type of messaging will reach certain employees. Communications can start off at the top and work its way down to all employees, or filtered so that it only reaches specific employees. Also, middle management can tailor communications for a specific target audience, ensuring that it makes the most impact.
The Bottom Line
Developing a mobile app that allows for meaningful communication in the workplace will affect your employees positively. Such an app will help improve customer satisfaction, enhance employee productivity, and allow middle management to communicate directly. Contact us today to learn how digital technologies can transform your business processes.